The Quilter brand is predominantly white to help our communications stand out and clearly communicate the necessary information.
We have a selection of three greens that are used for our:
- logo
- descriptor
- headlines
- calls to action
- Quilter pattern.
Greys are supporting colours and should be used for charts/diagrams.
Please ensure that Quilter green is used for headlines and black is used for body copy within brochures, PowerPoint documents and MS Office-produced material.
On quilter.com the body copy text is #333333.
Primary colours
C 90
M 7
Y 96
K 28
R 15
G 123
B 63
HEX #0F7B3F
PMS 7732 Quilter mid green
C 93
M 0
Y 100
K 3
R 21
G 152
B 71
HEX #159847
PMS 355
Quilter light green
C 88
M 0
Y 94
K 0
R 22
G 159
B 80
HEX #169F50
PMS 2257
C 0
M 0
Y 0
K 100
R 0
G 0
B 0
HEX #000000
Grey 1
C 0
M 0
Y 0
K 55
R 144
G 144
B 144
HEX #909090
Grey 2
C 0
M 0
Y 0
K 40
R 176
G 177
B 177
HEX #B0B1B1
Grey 3
C 0
M 0
Y 0
K 20
R 217
G 217
B 217
HEX #D9D9D9
Grey 4
C 0
M 0
Y 0
K 10
R 236
G 236
B 236
HEX #ECECEC
White
C 0
M 0
Y 0
K 0
R 255
G 255
B 255
HEX #FFFFFF
Secondary colours
There will be instances when secondary colours are required for communications e.g. graphs and diagrams. We have two additional greens that can be used in the first instance.
These secondary colours should only be used to help communicate information in the form of graphs and diagrams that would otherwise not be clear without a broader palette.
Tints
The secondary colours can appear in their specified tints. They may appear in tints of 70% & 40%. When used as background. Please follow the chart on the right to understand what colour text should be used to overlay each tint.
C 92
M 14
Y 98
K 55
R 0
G 85
B 34
HEX #005522
Highlight green
C 77
M 0
Y 88
K 0
R 35
G 170
B 77
HEX #24A94D
C 85
M 70
Y 15
K 30
R 58
G 67
B 113
HEX #3A4371
Blue
C 80
M 20
Y 10
K 20
R 68
G 131
B 170
HEX #4483AA
Turquoise
C 70
M 0
Y 30
K 0
R 109
G 180
B 186
HEX #6DB4BA
Quilter mid green
C 93
M 0
Y 100
K 3
R 21
G 152
B 71
HEX #159847
C 0
M 10
Y 70
K 0
R 248
G 223
B 107
HEX #F8Df6B
Orange
C 0
M 30
Y 70
K 0
R 234
G 188
B 99
HEX #E8BC64
Coral
C 0
M 60
Y 60
K 0
R 214
G 128
B 99
HEX #D68063
Maroon
C 10
M 90
Y 30
K 40
R 129
G 41
B 76
HEX #81294C
C 60
M 50
Y 40
K 30
R 97
G 97
B 106
HEX #61616A
N Blue
C 30
M 10
Y 10
K 0
R 194
G 210
B 222
HEX #C2D2DE
N Turquoise
C 40
M 0
Y 20
K 0
R 178
G 213
B 210
HEX #B2D5D2
N Green
C 40
M 10
Y 30
K 0
R 175
G 197
B 185
HEX #AFC5B9
C 10
M 10
Y 30
K 0
R 231
G 223
B 191
HEX #E7DFBF
N Orange
C 30
M 30
Y 40
K 10
R 172
G 161
B 143
HEX #ACA18F
N Coral
C 10
M 20
Y 15
K 0
R 224
G 208
B 207
HEX #E0D0CF
N Maroon
C 40
M 50
Y 40
K 20
R 135
G 115
B 117
HEX #877375
Digital
To ensure that our primary buttons have a high degree of contrast (4.5:1) to meet accessibility guidelines, the colour: #008A10 is used.
Graphs
Please be sure to use our primary colour palette for all graphs except for circumstances when more colours are required.
In this instance, please use the secondary colours only once you have used all primary colours. This includes the greens and greys.
Get in touch
Please contact the brand team for more guidance.